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Study shows going green could mean an economic windfall for the South

By: McCoy's Editorial Team

An April 2010 study by Duke University and the Georgia Institute of Technology shows that the South has the greatest potential to make energy-efficient measures pay off for all Americans in the end. Researchers estimated that new appliance standards, incentives for retrofitting and weatherization, upgrades to utility plants and process improvements could earn $2.25 for every dollar spent going green.

The study showed that while 36% of Americans lived in the 16 Southern states, Southerners consumed 44% and supplied 48% of the nation’s energy. The study’s recommended green actions would produce a national savings of $41 billion on energy bills, open 380,000 new jobs, and save 8.6 billion gallons of water over the next decade. The study also concludes that investing $200 billion in energy efficiency programs in the South over the next 20 years could return $448 billion in savings for the region.

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